Design Pattern 3 - not page flips

Michael Dain, Wednesday, February 20, 2008 @ 11:27 am

In interaction design it is considered a noble pursuit to find metaphors that take real life interactions and mimic them onto the computer screen. There are some notable successes such as the desktop metaphor, as well as some notable failures, such as the desktop metaphor. It reminds me of a friend who was experiencing trouble with their hard drive (this was a macintosh) so they dragged all their files 'out' of the hard drive onto the desktop and then reformatted the drive. After doing this he understood that the metaphor didn't hold up to this kind of use. As computer users become more savvy, metaphors that exist only in the computer realm are becoming more common and accepted.

I was perusing an online catalog, IKEA, and noticed they had dismissed the odd, yet well used idea of a page 'flipping' or 'dog-earing' when you clicked on the corner to advance. As seen in the movie, the advance takes place, shifts the page, then switches it with the next page. Not only does this transition take less time, it effectively communicates in shorthand the idea of 'flipping' without using a direct paper metaphor. Nicely done.

When to use

Pagination seems most useful when transitioning print to screen. Since many magazines and newspapers have abandoned the fidelity to print, and removed the need to screen capture print ready art, this is becoming rarer and rarer. I do think paginating between photos in an album is an experience not well handled in many photo sites web interfaces (I mean you flickr!).

How does it work?

Since this is flash, you can get away with the movement out of the constraining box, which is tougher in HTML, since absolute sizing is not as common, moving and swapping is probably available within a DHTML library, but movement across frames seems to be very flash specific behavior.

user experience design

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